The Brand

AWARD WINNING CONTEMPORARY READY-TO-WEAR BRAND, TAMARA CHÉRIE, EXPRESSES A MODERN LANGUAGE OF CLOTHING THROUGH THE USE OF CAREFULLY CONSIDERED DESIGN AND AN UNDERLYING MINIMAL APPROACH. CLEAN LINES AND REFINED SILHOUETTES ARTICULATE A CHIC MODERN ATTITUDE. THE WOMENSWEAR BRAND REFLECTS A BALANCED SENSE OF TIMELESS ELEGANCE AND CURRENT INTUITIVE DESIGN, FOCUSING ON ACHIEVING IMPECCABLE QUALITY AND THE PERFECT FIT. BASED IN CAPE TOWN, SOUTH AFRICA, OUR DESIGN ATELIER METICULOUSLY DESIGNS AND PRODUCES ALL PRODUCTS IN-HOUSE FROM START TO FINISH, ENSURING THE INTEGRITY OF OUR FINISHED PRODUCTS. CONFIDENT AND SOPHISTICATED, THE BRAND’S SEASONAL READY-TO-WEAR COLLECTIONS OFFER WOMEN AN INVESTMENT WARDROBE OF DISCREET INDULGENCE AND UNDERSTATED, EFFORTLESS STYLE.